Email Flow.
Welcome, abandon-cart, nurture, win-back — the automations that print money while you sleep, written and loaded into your platform.
Pick Your Flow
Four fixed-scope tiers. Start with a single welcome email, scale up to a full lifecycle program.
Email Test
A single welcome email + signup form, written and loaded into your platform. See if email actually works for your audience.
- check_circle1 welcome email (subject + body)
- check_circle1 signup form embed
- check_circleLoaded into your platform (Mailchimp/Klaviyo/etc.)
- check_circleMobile + desktop preview screenshots
- check_circleOpen rate review at day 30
Welcome Flow
A 3-email welcome sequence that introduces your brand, shows your value, and asks for the first action.
- check_circle3 welcome emails (Day 0, 2, 5)
- check_circleSubject lines + preview text
- check_circleBranded HTML design
- check_circleTriggered on signup automation
- check_circleDay-30 performance summary
Full Funnel
Most popular. Welcome + abandon-cart + nurture sequences for product brands or service businesses with a real funnel.
- check_circle5-email welcome sequence
- check_circle3-email abandon-cart series
- check_circle4-email nurture for cold leads
- check_circleSegment + tag setup
- check_circleDay-30 + Day-60 reports
Lifecycle
Full lifecycle program. Welcome + post-purchase + 30-day re-engagement + win-back. Built for brands that want to compound from email.
- check_circleFull Funnel (above) +
- check_circle5-email post-purchase series
- check_circle30-day re-engagement campaign
- check_circleWin-back sequence for lapsed
- check_circleQuarterly review + iteration plan
You, if Any of These
Hit Home.
Email Flow is for brands that have a list (or want one) but haven't set up the automated emails that actually drive repeat business.
- checkYour list is sitting there collecting subscribers, but no automated emails are going out.
- checkYou launched a Mailchimp / Klaviyo / ConvertKit account and never finished setting it up.
- checkYou're sending one-off blasts but no welcome flow, no abandon cart, no win-back — leaving money on the table.
- checkYou're a service business that wants emails to nurture leads between discovery call and signed contract.
- checkYou need email working before a launch, but you don't have a copywriter on staff.
What's Included
Every tier includes these six things. Volume scales by tier.
Copy that converts
Hook-driven subject lines and body copy written for your brand voice — not corporate template language.
Branded design
Mobile-first HTML email design that matches your brand, renders in Gmail/Outlook/Apple Mail without breaking.
Automations live in your tool
Loaded directly into Klaviyo, Mailchimp, ConvertKit, MailerLite, or your existing platform — triggers and timing set up.
Segments + tags
Audience segmentation set up so the right emails go to the right people based on behavior, source, and interest.
Compliance baked in
Unsubscribe links, sender verification, SPF/DKIM/DMARC checks — so emails actually reach the inbox, not Spam.
Performance reports
Plain-English review of open rates, click rates, and what to A/B next — not a wall of metrics.
The Channel Brands
Forget — and Regret.
Social media is rented land. Email is yours forever. Brands that get email working compound revenue while everyone else chases the next platform.
How a Flow Gets Built
Same shape across every tier. Compressed for Test, expanded for Lifecycle.
Brief + audit
30-min call to map goals, voice, and current setup. We audit your platform and existing content for what to keep, kill, or fix.
Copy + design
We write all subject lines, body copy, and CTAs. Once you approve copy, we build the branded HTML templates.
Build in your platform
We log into your email platform and build the automations: triggers, segments, timing, fallback rules.
Test, launch, monitor
Send tests through Litmus to confirm rendering. Go live. Day-30 performance report with what to iterate next.
FAQ
The questions every smart prospect asks.
Which email platforms do you support?add
Klaviyo, Mailchimp, ConvertKit, MailerLite, ActiveCampaign, HubSpot, and Shopify Email. If you use something else, we can usually still work with it — ask.
Do you write the copy from scratch or use templates?add
From scratch, every time. We interview you on brand voice during the kickoff call and write copy that sounds like your brand, not a template you'd find on a Substack.
What if I don't have an email platform yet?add
We'll recommend one based on your business (Klaviyo for ecommerce, ConvertKit/MailerLite for service businesses, Mailchimp for general). Setup is included if you don't have an account.
Will my emails go to Spam?add
Not if your domain auth is right. Part of every flow includes verifying your SPF, DKIM, and DMARC records — and warming up the sending domain if it's new.
What's the difference between Welcome Flow and Full Funnel?add
Welcome Flow is just the 3-email intro for new subscribers. Full Funnel adds abandon-cart sequences (for ecommerce) AND a nurture sequence for cold leads — three automations instead of one. Most product brands want Full Funnel.
Ready to Press Send?
30-min discovery call to map your funnel and pick the right tier. We start writing the same week.